Prior to joining SIGMA Marketing Group, Kenyon founded and managed two companies, eLocal Marketing and Bullseye Database Marketing.  During his 13 years at Bullseye, he pioneered many innovations ​in database marketing, including customer matrix cross-selling, new customer development programs, early warning defection models, lifetime value analysis and inquiry conversion programs.

Kenyon sold Bullseye in 2001 and decided to use his direct marketing background in the new frontier of internet marketing.  He founded eLocal Marketing in 2006 to do local search marketing and permission email.  Prior to this, he worked on mergers and acquisitions of small companies, personally completing transactions for 30 companies.  

Kenyon earned his MBA and BA from the University of Kansas.  He is also on the Board of Advisors for the Kansas University School of Business.