SIGMA Marketing Group

Kenyon Blunt

Kenyon Blunt is Chief Executive Officer of SIGMA Marketing Group.  Prior to joining SIGMA, Kenyon founded and managed two companies, eLocal Marketing and Bullseye Database Marketing.  During his 13 years at Bullseye he pioneered many innovations in database marketing including customer matrix cross-selling, new customer development programs, early warning defection models, lifetime value analysis and inquiry conversion programs. Kenyon sold Bullseye in 2001 and decided to use his direct marketing background in the new frontier of Internet marketing. He founded eLocal Marketing in 2006 to do local search marketing and permission email. Prior to this, he worked on mergers and acquisitions of small companies where he personally completed transactions for 30 companies.

Kenyon earned his MBA and BA from the University of Kansas.  He is also on the Board of Advisors for the Kansas University School of Business.

Jerry Montgomery

Jerry Montgomery is Senior Vice President of SIGMA Marketing Group.  Jerry joins SIGMA with 17 years of direct marketing and sales experience, and 25 years of data mining, statistical analysis and advanced decision system development experience.  He founded MarketMiner, Inc. in 1988 and served as CEO until September 2005 when he founded Strategic Targeting and acquired MarketMiner, Inc. from its investors.  

Jerry is the principal architect of five generations of marketing analysis and data mining tools that have been delivered to more than 2,000 organizations. 

Prior to focusing on direct marketing, Jerry led numerous advanced decision system development projects for military and NASA related applications. He received a B.S.A.S. degree from the University of Louisville in 1980 and an M.S.E.E. as a Distinguished Graduate from the Air Force Institute of Technology in 1982.  He is also a recipient of the DMA’s prestigious Silver Echo Award.