SIGMA Marketing Group, LLC Announces Business Practice Leader New Hires
APRIL 15, 2010 , ROCHESTER, NY — SIGMA Marketing Group, LLC announces the hiring of three new Vice Presidents: Bill Harris, Bob McCarron and Rick Volz. Additionally, Kyle Milko, who has been with SIGMA since 2008, serving as VP, Client Services, will be making an internal move to create the new, four-person SIGMA Business Practice Team. CEO Kenyon Blunt articulated his vision for the team when announcing the restructuring.
“We are moving to an industry-focused business growth strategy which will enable us to better service our current clients and secure new relationships by demonstrating our proven industry expertise and thought leadership,” Blunt said.
The verticals of primary focus are: Business-to-Business, Consumer Services and Healthcare, Financial Services, and Technology.
Bill Harriss is Vice President, Practice Leader for the Consumer Services and Healthcare markets. He brings over 20 years of industry experience in integrated database marketing services. Prior to joining SIGMA, Bill was Vice President, Consumer Markets, at Harte-Hanks. He has also held roles at Acxiom, TeleTech and Minacs.
Bob McCarron is Vice President, Practice Leader for Financial Services and Insurance. Bob has more than 15 years of experience working at ChoicePoint Precision Marketing, Dun & Bradstreet, Equifax and TransUnion. Prior to moving into the database marketing field, Bob gained valuable experience working in the banking and insurance industries.
Rick Volz is Vice President, Practice Leader for Business-to-Business. Rick has more than 20 years of data-driven solutions experience in sales, sales management, marketing and global business development. He previously worked at NCR Corporation and most recently served as Director at Teradata Corporation.
Kyle Milko has been at SIGMA for two years, and in his new role will serve as Vice President, Practice Leader for Technology Markets. Prior to joining SIGMA, Kyle served as Vice President of National Accounts for Concentrix Corporation. He was also a founding partner of a business intelligence firm.