Marketing Technology Integration


Customer data management is the foundation of our client relationships.


Success in database marketing requires a marriage of technology, analytical and marketing expertise. We have made an ongoing commitment to a superior technological infrastructure by investing in technologies as soon as they are practical for our clients' marketing needs.

The most successful marketing technology implementations combine refined data integration with a flexible database design and tools that match the skills and competencies of the marketers who use them. SIGMA recommends data, technology and tool sets with an eye towards the practical applications our clients have in mind. Technology should enable and optimize existing marketing practices.

SIGMA acts as a marketing technology systems integrator — by assessing our clients' current marketing practices, and helping them build a roadmap to greater automation across channels. With clear requirements and a roadmap we then bring together the right tools and technologies to fit the needs and resources of each client.

  • Database Development
  • Customized Applications
  • Web Applications
  • CRM, ERP and others
  • Web and Social Services
  • Email and Mobile Messaging Platforms
  • Lead Management Systems
  • Customer Partners
  • Prospect Data Services
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