Multichannel Campaigns

"I need to manage my campaigns more effectively, do more testing, and more personalization, try new channels like mobile, integrate my email and the web, but it's so complicated."

An explosion of technology solutions are now being pitched to help marketers achieve integrated multichannel communication. The tools can be very enticing. Unfortunately, many are so expensive and complex that only highly skilled experts understand how to use them, and most still fall well short of the promise.


Let SIGMA design a campaign management solution that allows you to seamlessly control your highly targeted brand dialogues across all channels (email, online, print-on-demand, RSS, direct mail, telemarketing and mobile) affordably and without the complexity of a typical enterprise campaign management install.


ChannelSMART SM

A campaign management solution that allows you to seamlessly control your highly targeted brand messages across all channels (email, print-on-demand, RSS, telemarketing and mobile) by joining SIGMA's award-winning analytics, data management and creative with a single web-based messaging platform — affordably and without the complexity of a typical enterprise campaign management install.

This solution delivers an efficient process to develop business rules to drive dynamic personalization. SIGMA's solution allows you to build and automate the rules to drive 1:1 communications with your customers and prospects.  Our approach brings together people, profiles and communication strategy across multi-media applications, allowing you to deliver the same 1:1 message strategy regardless of the media.

 


Distributed Marketing

"Distributed Marketing is where Brand Management and Campaign Management meet." — Dave Frankland, Forrester Research

A solution for manufacturers and services organizations who need to deliver marketing services to small- and mid-sized businesses that might be their customers or partners.

Through a self-serve web portal, SIGMA's Distributed Marketing Solution enables marketers to upload data, access leads, view reports, and create consistently branded messaging through either email, SMS, or Print on Demand direct mail using a content database of material created for and available to them on-demand.

SIGMA's data services provide consistent, best practice data hygiene and preference services that give the SMBs access to 360-degree customer view and insights typically available to only the largest organizations.

  • Campaign Trigger Management
  • Nurturing Campaigns
  • Micro-sites and PURLs
  • Telemarketing Management
  • Mobile Programs
  • Social Media Campaigns
  • Cross-Channel Content Management
  • Print on Demand Programs
  • Print Mail Production
  • Saturation Mail Solution
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