Achieving Marketing 2.0 requires next generation management of online and offline data and technologies. Today's data models and the associated database technologies must have the adaptability to integrate evolving sources of data from an "always-on" environment, so quickly evolving insights can provide effective, unified marketing actions.

SIGMA recognizes these needs and has been at the forefront in delivering solutions that take advantage of this evolution. With over 25 years of data and systems integration experience, SIGMA brings together data from the first visit to the latest purchase — hosting databases and integrating technology solutions that incorporate e-commerce, behavioral, point of sale, response and social engagement data — all designed to deliver better brand experiences from marketing and sales.

SIGMA can help you explore which technologies are appropriate to fit your team's needs and readiness. We'll introduce you to best practices for implementation and integration:

• Data Management
• Data Warehouse Hosting
• Business Intelligence Portals
• Sales Enablement Portals
• High Availability Hosting

"I can't see a 360-degree view of my customers, I can't get good info about my customers, I can't get support for marketing from my IT group, my database is awful, my database provider can't keep up."

SIGMA's Customer Intelligence Hub brings together best-in-class marketing tools and technology and integrates them to meet our clients' needs for customer intelligence and multichannel marketing. Databases are designed and implemented with toolsets such as Business Intelligence, Lead Management, Analytics and Messaging engines. Core to our technology implementations is a foundation of data consolidation and data hygiene expertise built on 25 years in database marketing.